Attracting New Patients Doesn’t Have To Be … Tough

Too many dentists struggle to attract and retain patients. In my office, Wellness Springs Dental® of Salem, it’s the simplest thing in the world – we’ve the ability to attract new patients (we call them Guests, however) at-will. What does that mean exactly? It simply means that whenever, no matter the time of year (even […]

In-Office Dog and Pony Shows…Not just for your office anymore!

What’s with all these dentists running around and doing dog and pony shows, masked as “implant” seminars?? Simple: it’s very, very profitable and frankly, nothing new! Financial advisors and other client-based professionals (like me) have been conducting group selling presentations for years! Decades! In fact, if you dig deep, you can find the art of […]

How To Turn The Table On The TV and Radio Ad Reps

From Guest Blogger, Mr. X — He’s joining me at the next New Patient Extravaganza! Info here. You’re In The Business of Putting Butts in Ops, Not in the Business of Buying Advertising – How you can turn the table on the TV/Radio Ad Reps You may have seen this in a bad B-movie (or […]

After years and dozens and dozens of “runs,” it still produces new patients…

In the last couple years, for reasons connected to disclosures and franchise rules (not mine, but the fed’s), I’ve not shared much about the results I’m getting in my own office here in Salem. Our little, small group office continues to celebrate in our unique ability to generate new patients (we call them Guests). Here […]

After a Long Day Hunched Over Patients Drilling and Filling All You Want …

From Guest Blogger, Mr. X — He’s joining me at the next New Patient Extravaganza! Info here. After a Long Day Hunched Over Patients Drilling and Filling All You Want To Do Is Enjoy Your DVR Programs, But… It’s been a long day at the practice. You’ve spent the last 8+ hours hunched over patients. […]

How Any Dentist Can Go From Struggling to Success in 2017

What Differentiates Winning Dentists From Those Struggling? A great question, right? Depending on your state of mind right now, the answer may surprise you. Then again, you may not be surprised, and instead, just frustrated. The answer is simple. And, for many reading this, the frustrated dentist who knows a better future is ahead of […]

Case Study #39: Dr. Amber Leer

ClearPath Society® Silver Member, Dr. Amber Leer of Toledo, OH, was introduced to Jerry Jones Direct (JJD) as a referral from practice management consultant, Dr. Tom Orent. Dr. Leer’s primary goal was to generate new patients for her practice. She had just bought a practice and unfortunately, doctors who sell a practice end up coasting […]

Self-Funding Marketing and The Speed of Money

The following article is excerpted from the December 2015 issue of Jerry Jones Direct’s Practice Profit Insider™. I’m grumpy today. Why? It’s tough to fix stupid. Some people just do not think clearly or much at all. (But, they’re good at games on their cell phones, so that’s as good, right?) On a call today […]

Tired of website provider BS? Want more new pts from the internet?

If you’re not getting all the new patients from the interwebs you’ve been promised by the online geeks, then it’s time to hold ’em accountable. You have two choices: 1.) Call ’em up and put ’em on notice: “Buster, you’ve got 10 days to get my phone ringing. If I don’t see an increase in […]

Do Domain Names Still Matter?

By Guest Author, and JJD Certified Partner, Matt Prados of There are many reasons to pick your domain – the URL name which points to your practice’s website. And in fact you should probably own a few domains. You should of course own But sometimes is a terrible domain name for SEO […]