Update: Dr. Lauren Roper New Practice Marketing

I don’t have a whole lot to say here…Just check out Lauren’s stats from the first few days! Oh, and she’s not yet opened her doors yet! 98 calls from this screenshot. I checked just before posting this and she’s up to 101. Did I mention she’s not opened her doors and we mailed under […]

The Future of PAYING for Medical and Dental Care?

How Medicine Worked For Me, Today… How Dentistry Can Work For YOU, Tomorrow Easter Sunday, my eldest daughter woke up with a symptom she’d not had before. Monday, morning came and the symptoms had worsened. I sent a text at 6:47am to our family physician, Dr. Matt Bain, asking if he could work her in […]

After years and dozens and dozens of “runs,” it still produces new patients…

In the last couple years, for reasons connected to disclosures and franchise rules (not mine, but the fed’s), I’ve not shared much about the results I’m getting in my own office here in Salem. Our little, small group office continues to celebrate in our unique ability to generate new patients (we call them Guests). Here […]

Status Update: Case Study, Dr. Alexis Mierzwa

It’s always exciting to get updates from Members and see how they are progressing in their practice. Today, I’ll share with you an exciting update from one of our start-up practice Members. Silver ClearPath Society® Member, Dr. Alexis Mierzwa, Winchester, Virginia, was introduced to Jerry Jones Direct by Ideal Practices Founder, Mr. Jayme Amos. We […]

VIDEO: How to Unlock 21% Growth In Any Dental Practice

  Interested in 21% growth in 8 months? Want to know the process behind it? Watch the video above. Or, if you’d rather stream the audio, just click on the sideways triangle below!

Are You Making These Mistakes With New Patient Offers?

Never Make This New Patient Offer….Use THIS Instead! Helene Sanders, the COO at Wellness Springs Dental of Salem (WSD), our dental office franchise “flagship,” is fond of saying, “Never say ‘never’ and ‘always,’” so perhaps I’m coming on a bit strong in this case. But, I’m using a little poetic license here to get my […]

Why Folks Choose Jerry Jones Direct

Jerry here… When it’s time for you to consider Jerry Jones Direct and ClearPath Society for your dental business education and patient attraction and retention strategies, it’s helpful to know why others before you have made the decision to work with us and join our growing family of ClearPath Society Members all over the US. […]

If you’re not winning, you’re losing; here’s why

I have some incredibly gifted Members and private clients. One in particular comes to mind. I won’t say where he’s from. I will say he’s one of many of my ClearPath Society Members that operate a multi-doctor, small group practice. Most dentists could simply adapt his behavior and become more successful almost overnight. Thing is, […]

How To Easily Increase Ad Response Rates in November and December

Anytime you can apply emotional levers to increase response rates to your marketing, do it. In Dentistry, we’re fortunate to be able to apply a little pressure and use two massive emotional levers in our marketing towards year-end. Right now, for my own office, we have a killer direct mail piece deployed that is generating […]

“Organized Dentistry”…Where’s The Leadership?

Where’s the leadership from “organized dentistry?” Maybe I’m not seeing it. Maybe it’s there and I’ve just not picked up on it. However, I just don’t think it’s there. Maybe in fact, it shouldn’t even be present? Maybe they don’t belong in the conversation on most Dentists’ mind: Dentistry is becoming commoditized and one of […]